We are happy to spotlight our Marketing Manager EG Consumer Care! Stefka started as Brand Manager Consumer Care in 2018. Since then, she has made great strides in her career. Get to know her better below!
What are the important milestones in your career since you started at EG, Stefka?
In the summer of 2018, I started at EG as Brand Manager EG Consumer Care. I was immediately given the challenge of launching Curcufen and creating the first Consumer Care TV campaign for our Fultium brand in the winter of 2018.
In December 2022, I got the opportunity to become Marketing Manager EG Consumer Care. I was very grateful for that opportunity and so grabbed it with both hands.
What do you love about your job?
I love that my job is so diverse and that I get to be involved in different aspects. For example, it is really nice to combine different target groups of communication: doctors, pharmacists and the general public. Also the launches are always exciting, but very fascinating to be a part of: Curcufen, Fultivit, Curcufen Forte & Librestil are a few examples. And finally, the TV campaigns I have had the pleasure of working on for various brands (Fultium, Curcufen, Librestil).
Is there something that not everyone knows about you?
I like to discover and learn new things. For example, I already took a barista course and also some Spanish lessons, which by the way come in handy when travelling around the world, something I love to do when I'm not working!
Anything else you want to say?
For 5 years I had the opportunity to participate as Brand Manager in many different projects as well as different brands. This always made it exciting, instructive and challenging. Throughout those 5 years, I learned a lot and was finally ready for the next step.
I am grateful to have the opportunity to build these great brands together with my team as Marketing Manager!
